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Award Winning Irish Fashion Designer

We are a handmade ethical Irish Fashion Label established in 2020. We handmake all our beautiful clothes to order in Tipperary Town. We can make our clothes to your custom fit. We are looking forward to growing our brand and community and making more sustainable handmade clothes affordable, better for the environment and also stylish. Shop our current summer collection "Garden of Wonders" and winter collection "Timeless". You can also shop our designs by products.

What's hot?

Its important for us to let you know what's hot and selling fast on our website.

This weeks most popular design is our Vivian corset top perfect for valentines.

We think it would look stunning on you and this top is available in more colours

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Winter 23

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Garden of Wonders 

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Hi Style Winner

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"I am so honoured to have won Hi's creative new talent in design award. The Hi Style Awards are one of Irelands most glamorous awards each year."

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Bitter and Sweet

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Autumn 21

In Season

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Our Brand Name

My very pink brand has become easily recognizable through our pink aesthetic, brand values and colourful unique designs. But where did our name Aoife Feroce come from?

It comes from my name Aoife as the designer and Feroce as the community that surrounds the brand. Feroce meaning 'Fierce' represents an elegant and fierce inspirational person. We want our community to feel fierce and empowered wearing our designs so it is important that the brands label name represents this.